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WayPave is an app-based hiring solution for employers who need workers fast

Find Qualified Hourly Employees. Fast. 

You should be growing your business - not endlessly posting to job boards. WayPave is an app-based hiring solution - right in your pocket - designed to instantly match you with the right hourly workers. So you can get back to growing.
Click below to email our CEO, Andrea Roten.

Find Qualified Hourly Employees. Fast. 

You should be growing your business - not endlessly posting to job boards. WayPave is an app-based hiring solution - right in your pocket - designed to instantly match you with the right hourly workers. So you can get back to growing.
Click below to email our CEO, Andrea Roten.

Let's Resolve the Revolve

The Problem

The 'revolving door' is real. Many wage-paying employers, especially retailers and restaurants, face sky-high turnover rates. Meaning hourly employers are often stuck in an endless loop of hiring and onboarding. "It never ends!" [face palm].

How's a business to grow when managers spend so much precious time hiring and training new employees?

And existing hiring solutions are anything but solutions. Job boards, for instance, are slow, expensive, and poorly designed for the unique needs of hourly hirers.   

The Solution

WayPave is an app-based hiring solution with a simple swipe-to-match interface - designed to instantly match employers with qualified, local workers.

With easy-to-create job postings, AI-powered "smart matching," and in-app messaging and interviewing capabilities, WayPave is set to streamline hourly hiring and improve retention through better matches. 

WayPave is on a quest to redefine hourly hiring and bring "backpocket recruiting" efficiencies to businesses like yours.   

The WayPave app matches hourly workers with hourly jobs
WayPave is launching in Northwest Arkansas in the Spring 2025

WayPave's Coming to NWA! June 2025

First to Retailers & Restaurants, With More Industries to Come

 

We're excited to launch WayPave to Northwest Arkansas - home sweet home - June 2025 with an initial focus on retail and food/beverage establishments. From there, the rollout will continue to more states and, soon, all 50 states.

Click Here for Updates & Content

A Hiring Platform That Really Means Business

We know the challenges of hiring hourly workers. We understand the "revolving door." We know you'd be able to grow your business faster and bigger (and a whole lot happier) if you weren't tied down to time-sucking job boards. WayPave is built for employers like you. 

  • Innovate Bolder

    No more waiting for applicants from “help wanted” signs or employee referrals. Just download the app to your smart device and get hiring. You’re in charge!

  • Explore Easier 

    Job boards aren't designed for fast action. WayPave is. Simply swipe through job-seeker profiles in your area and swipe-right on candidates that interest you. 

  • Match Smarter

    Stop wasting time sifting through unqualified applicants. We use smart matching with AI, backed by results from skills and personality assessments, to show you the best talent.

  • Hire Faster

    Fill positions in a fraction of the time by direct messaging and even interviewing candidates right within the app. No wasted motion. 

  • Retain Longer

    Better matches means better retention. Slow down the revolving door, and spend more time on, you know, growing your business.

  • Grow Bigger

    It all comes down to this. A simpler, smarter, faster hiring solution empowers both you and your team to boldly grow bigger. 

Need Hourly Workers? You've Come to the Right App

WayPave is set to launch in Northwest Arkansas June 2025. We'll start with retail and food/beverage establishments, but we're eager to have conversations with any business in regular need of hourly workers. We're out to transform hourly hiring economy-wide.
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Retail Employees

 WayPave is built to help retailers hire workers faster and keep workers longer. So you can fix the revolving door...and grow.
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Food/Beverage Workers

Food/beverage establishments have a constant need for new employees. Rely on WayPave for a pipeline of fresh hires. 
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Your Business?

 If you need hourly workers, our solution may be just the right fit for keeping your business staffed. Let's talk.
Click below to email WayPave CEO, Andrea Roten

Are You an Hourly Employer??

Sign Up for News You Can Use – from WayPave

WayPave's quest to redefine hourly hiring starts June 2025 with an initial launch in Northwest Arkansas - our home base.

Want to receive news and content from WayPave, specifically tailored to employers like you?  

Sign up here for email communications, including:

  • Rollout announcements and business updates
  • State of WayPave messages from CEO/founder Andrea Roten
  • Free, valuable content about the challenges and opportunities of hiring hourly employees
  • News and information about WayPave offerings  

News You Can Use from WayPave is the best way for hourly employers to join us on our rollout journey...and to stay in the know about WayPave offerings.  

Backpocket Recruiting: A Revolution in Hourly Hiring

"Hourly hiring is broken; there must be a better way."

Backpocket Recruiting, coined by WayPave CEO/founder Andrea Roten, imagines a better way to hire hourly workers - one that serves the needs of hourly employers and employees alike.

Think of backpocket recruiting as the force behind WayPave. It's a set of beliefs, practices, and tools that can radically reshape hourly hiring. For good. 

Backpocket Recruiting is a...

- Call to action. A call-to-action that says, "We've had enough of hiring-as-usual." That says, legacy recruiting solutions - e.g., job boards, 'help wanted' signs - aren't working for wage-paying businesses. Backpocket Recruiting says, "We're taking action." 

- Hiring philosophy. A set of beliefs and principles that guide hourly hiring practice, including the unshakeable belief that hourly hiring can, should, and must elevate the business, the employer, and the job seeker - all three at once.   

- Hiring process. A set of steps that employers can take to streamline and optimize their hiring practice. Steps to slow down the revolving door, to speed up hiring, and to make finding workers and work less frustrating for all parties. 

- Set of tools: Employers need tools to make Backpocket Recruiting - the philosophy, the process - a reality. WayPave is that tool, but Backpocket Recruiting is its driving force. 

Sign Up to Learn More About Backpocket Recruiting

Questions Frequently Asked by Employers

When is WayPave launching in my area?

We're coming! Current timelines project we'll launch in Northwest Arkansas (our home base) June 2025, then to four states (Arkansas, Texas, Missouri, Oklahoma) by the end of 2025 and all 50 states by early 2026. 

How will employers use WayPave?

WayPave is an app-based hiring solution, available for Apple and Android starting in Spring 2025. We have a job seeker app and an employer app. Employers will download the employer app, complete a basic profile, and create one or more job cards for vacant positions. Employers will then use WayPave's swipe-to-match interface to swipe-right on job seekers they'd like to hire. If the employer matches with a job seeker, WayPave will let the employer message and even interview right within the app. 

What industries will WayPave serve?

Initially, our focus will be on retailers and food/beverage establishments. But our mission is to redefine hourly hiring across the board, and so we're eager to roll WayPave out to other wage-paying industries. We want to talk if you'd like to discuss how WayPave can serve your unique industry or business. Email our CEO and founder Andrea Roten as andrea.roten@waypave.com.